Poland

Interview: Ernest Bartosik, Country Manager, Unipharm,…

Unipharm Poland’s country manager explains what is needed to become a successful OTC and dietary supplement company in Poland, saying that it is “key to master the marketing mix but above all understand the needs of consumers and doctors.” The…

Interview: Ernest Bartosik, Country Manager, Unipharm, Poland

Unipharm Poland’s country manager explains what is needed to become a successful OTC and dietary supplement company in Poland, saying that it is “key to master the marketing mix but…

Interview: Ernest Bartosik, Country Manager, Unipharm, Poland

Unipharm Poland’s country manager explains what is needed to become a successful OTC and dietary supplement company in Poland, saying that it is “key to master the marketing mix but…

Interview: Ernest Bartosik, Country Manager, Unipharm, Poland

Unipharm Poland’s country manager explains what is needed to become a successful OTC and dietary supplement company in Poland, saying that it is “key to master the marketing mix but…

In Conversation

Unknown | AstraZeneca

AstraZeneca’s General Manager in Poland discuses AstraZeneca’s strategic realignment to become a highly specialized biotech company after 20 years of presence in Poland. He stresses the importance of the affiliate’s…

Unknown | Novascon Pharmaceuticals

Unknown | Actavis

Poland Pharma Investment Map

Thanks to its strategic location, EU membership, and low cost base, Poland has successfully attracted investments from the global pharmaceutical industry. Today, over half of the top 30 pharma companies…

Poland Pharma Investment Map

Thanks to its strategic location, EU membership, and low cost base, Poland has successfully attracted investments from the global pharmaceutical industry. Today, over half of the top 30 pharma companies…

Interview: Jerzy Macjhrzak, Department of Innovation and Industry, Ministry of…

The department of innovation and industry under the Ministry of Economy has been preparing a new project called: “Pharmaceutical Industry Mapping.” Its leader hopes: “that the outcome of this exercise…